For Episode 102 of Amplify Your Business, we’re joined by Jeff Ball of Thrive Provisions.
In his own words, Thrive Provisions was “born out of necessity.” That necessity? A lack of great backpacking snacks. With a ranch, entrepreneurial spirit, and hunger for change, Ball turned the everyday into a new way of refueling in the backcountry.
The unique view of Ball’s business—literally from conception to finished product—may provide other entrepreneurs a chance to think of their product in terms of how it affects a community. For Jeff, he is rejuvenating land as he works. What are you rebuilding when you launch your business? What kinds of hidden needs are you fulfilling?
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