Amplify Your Business

Amplify Your Business: Signature Guest Kerri Twigg

For Episode Career Stories of Amplify Your Business, we’re joined by Kerri Twigg, Career Contentment Coach at Career Stories. Kerri is the author of The Career Stories Method, a Number One bestseller on Amazon, and is an acclaimed speaker and career coach. After stumbling upon some teachings by American mindfulness teacher and neuroscience research consultant, Shinzen Young, Kerri took to coaching others about what she calls the Five Elements of Happiness to help her clients find career contentment.
Kerri spent 25 years coaching people on how to land their dream jobs, but eventually realized that it wasn’t enough. Her clients who had gushed about their “dream job” weren’t actually happy, and neither was she. That all changed after she learned about Shinzen Young’s teachings, and began applying the Five Elements of Happiness to her own life and career. Once she began to use storytelling, mindfulness, and meditation in her own life and career to unleash her “awesome self,” and change her mindset, Kerri was able to teach others to effect that change as well. 
Kerri’s Five Elements of Happiness are Relief, Fulfillment, Self-Understanding, Mastery, and Connection. To learn more about the Five Elements of Happiness and how to use them to find happiness and fulfillment in your career, watch our podcast and then head over to Amazon and buy Kerri’s book.
To learn more, visit Kerri website, buy her book, and most of all, watch our podcast!

Amplify Your Business: Interviews In A Click

For Episode 142 of Amplify Your Business, we’re joined by Adam Gellert—Founder of HiredHippo.As a business owner, your people are investments. But with job boards filled with sterile postings, employees unsure of how to present themselves to young businesses, or costly recruitment services bringing in candidates without long-term vision, the jobseeker market was ready for an innovator. With a “dating app-like approach,” HiredHippo is creating interviews in a click.
 
0:00 - Intro
0:49 - Three things Adam thinks every entrepreneur needs to know
4:30 - What is HiredHippo?
10:58 - Building two sides of a market at the same time
13:58 - A new service model
17:31 - What Adam would have done differently when he started his business
20:36 - The most challenging part of being an entrepreneur
22:09 - Outro

Amplify Your Business: Go With The Flow

For Episode 141 of Amplify Your Business, we’re joined by Dorit Smali—Founder of Digital Dorit Agency.What can energy teach us about being better marketers? Today, Dorit Smali of Digital Dorit Agency shares her thoughts with us on abundance, connection, and passion—all of which can help us understand and tell better stories for the businesses we work with. This is a novel and uniquely personable approach to marketing, and we’re excited to share it with our listeners.
 
0:00 - Intro
1:01 - What Dorit thinks every entrepreneur needs to know
4:25 - What problems does the Digital Dorit Agency solve?
6:52 - How to find clients that match your energy
14:31 - What would Dorit say to her younger self about starting a business?
16:20 - The challenges of the entrepreneurial lifestyle
19:30 - Neurodiversity: what is it?
24:37 - Where to learn more about Neurodiversity
26:45 - Outro

Amplify Your Business: Stitched With Love

For Episode 140 of Amplify Your Business, we’re joined by Connor Curran—Chief Laundry Folder of Local Laundry.
 
What is community pride without community? When you put your city front and centre of your brand, you had better stand for it. Connor Curran of Local Laundry shows his company’s pride in spades with local manufacturing, a staggering donation goal, and a vision for tomorrow across Canada. Experience his passion firsthand in this heartfelt episode—we hope you enjoy it as much as we did.
 
0:00 - Intro
1:06 - What Connor thinks every entrepreneur needs to know
3:38 - What is Local Laundry?
5:21 - What sets Local Laundry apart?
11:50 - Finding (and maintaining) your niche as a startup in an established industry
15:11 - "Tell everyone else's story, and you begin to tell your own story."
22:57 - The secrets to TikTok for businesses
32:44 - What Connor would say to his younger self about starting his business
37:39 - Outro

Amplify Your Business: A Thousand Words

For Episode 139 of Amplify Your Business, we’re joined by Abi Ajibola of Memoirs Photography.
“Come and be a celebrity for a day.” That’s the motto that helps Abi Ajibola turn everyday shoots into unforgettable portraits for her clients. As a fan of elevating experiences through beauty and connection, she brings joy to her clients that shines through in both her prints and her plans for growing the business—something that’s even more impressive to accomplish as a new Canadian citizen!
 
0:00 - Intro
0:54 - What Abi thinks every entrepreneur needs to know
5:25 - What is Memoirs Photography?
7:11 - The Impact of the iPhone and the art of photography
11:37 - Turning a hobby into a business
15:37 - Overcoming the (seemingly) impossible
20:06 - Branching out and moving up
25:08 - How to start your day off right
28:05 - Outro

Amplify Your Business: Mining For Gold

For Episode 139 of Amplify Your Business, we’re joined by Arden Styles of Crypto Cache.
 
When tech goes smaller, it often goes smarter. Crypto Cache sees this trend through to the finish for cryptocurrency mining by uniting software, power handling, and lightweight weather-resistant enclosures that allow companies to add to their digital wallets anywhere, anytime. As a veteran of highly adaptable industries, Styles offers our listeners a few crucial insights about brand communication, envisionment, and ultimately, delivery.To learn more, visit Crypto Cache online.
 
0:00 - Intro
0:49 - What are three things every entrepreneur needs to know?
2:18 - What problem is Crypto Cache solving?
5:19 - Setting yourself apart in an industry
11:04 - Sometimes, it's just luck
13:59 - Managing an influx of business
16:04 - What would you say to your younger self?
19:53 - How to be distruptive
24:57 - An entrepreneur's journey
29:37 - If you had the money, what would you have done differently when you founded Crypto Cache?
32:34 - Spending more on marketing]
33:55 - Outro

Amplify Your Business: Managing Risky Business

For Episode 136 of Amplify Your Business, we’re joined by Julie Shipley-Strickland—Senior Wealth Advisor at Wellington-Altus Private Wealth and owner of JSS Wealth & Risk Management.
Risk can equal reward when it comes to running your business—you just want to make sure you have someone like Julie keeping an eye on the horizon. Risk management involves the present as much as it does the future, and for maintaining a strategic eye of your operations that still leaves room for dreaming up a bold new future, the importance of wealth management expertise cannot be overstated. This episode is definitely for owners who want to see tremendous success as their business grows, especially in terms of efficient money management.
 
0:00 - Intro
0:21 - Meet Julie
3:26 - Ups and downs
5:29 - Getting into wealth management
8:27 - Managing volatility
12:55 - Investing for entrepreneurs vs. non-entrepreneurs
19:42 - Buying investments in your business
24:13 - Managing a successful exit
27:17 - Outro

Amplify Your Business: The Love Business

For Episode 135 of Amplify Your Business, we’re joined by Gay Derk of Bridal Fantasy.A lot of business is impersonal—needs being satisfied by the most efficient or cost-effective means the market allows. But for something as personal as a wedding, the entire focus needs to be on the client and their desires. That’s what makes Bridal Fantasy such an interesting company—they do the work behind the scenes so that the couples-to-be can take centre stage and truly live their dream. Derk works in the business of love, and from listening to her talk, it sounds like business is booming!
 
0:00 - Intro
0:47 - Becoming a business owner
3:28 - Calming chaos (in life)
5:33 - Introducing a new type of business
9:16 - The start of Bridal Fantasy
10:56 - Adapting for longevity
14:28 - What would you do differently?
16:25 - What would you say to the younger Gay?
21:42 - The impacts of COVID-19
24:38 - Outro